Maxine Clark left her well-paying job at the age of 47 and started the now insanely famous “build-a-bear workshop” stores and bringing smiles to millions of young children’s hearts.
She had enough money and money was not a problem at all for her. Yet she was not happy.
What compelled her to start Build-a-bear? This is her story.
What you could learn from this episode:
- How she didn’t have a business idea and how she accidentally stumbled on this idea.
- Why she choose to start a business for kids.
- How her childhood memories helped her design build-a-bear stores.
- How she did not enough money and what she did to start the stores anyway.
Resources mentioned in this episode:
- The Bear Necessities of Business: Building a Company with Heart – A book by Maxine, the founder of Build-a-bear. she reveals how she built this amazing global business from the ground up.