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NerdWallet – Tim Chen: Starting with $800 and turning it into multiple millions.

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Tim Chen had a nice job in the financial services industry. But something bad happened, and he accidentally started NerdWallet.

Money was not coming in and he thought of shutting it down.

But he somehow persisted and finally took it public and became a multi-millionaire.

What you could learn from this episode:

  • What forced him to start NerdWallet
  • When money was scarce, what did he do to survive
  • How did he get the idea for NerdWallet?
  • What made him continue pursuing NerdWallet even after long periods of no revenue?
  • When money was scarce, what strategy did they use to get traffic?
  • What strategy did they use to do their marketing?
  • The big lesson he learnt about growth

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